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Category: Marketing

Paid Promotions

Ad platforms like Facebook and Amazon may be a great option for making money as an author, but they’re far from the only ones. With

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Better than Your Best Guess

Amazon Attribution Links Remove the Guesswork from Your Ad Campaign One ads strategy I typically recommend involves running multiple ads to determine which will resonate

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10 Tips: Website SEO

Search Engine Optimization (SEO) is the organic method of driving traffic to your website, as well as to your other channels. As opposed to targeting

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Ten Tips: BookTube

The social media platform with the biggest potential for 2023—and the foreseeable future—is YouTube, according to marketing guru Adam Erhart. It’s the second most visited

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Ten Tips: ChatGPT Prompts

Since Open AI’s ChatGPT was released last November, it’s arguably become the most talked about bot since the T-800. But before we face the inevitable

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10 Tips for: Facebook Groups

More than nineteen years since it launched, Facebook is still the largest social media platform, with three billion users in January 2023, according to DataReportal

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Ten Tips: Twitter

Twitter is a unique social media platform built on brevity, requiring users to limit posts to only 280 characters at a time. But a writer

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Ten Tips: Fiverr

As authors, we know how valuable time is. However, this non-renewable resource tends to slip between our fingers when it comes to accomplishing tasks we

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Ten Tips: Newsletter Swaps

Roughly six years ago, a well-known Contemporary Romance author organized a book promotion. She posted the invite to participate in a Facebook group and opened

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10 Tips: Draft2Digital

Indie authors often consider the valid option of going wide and publishing on other platforms beyond Amazon. But with it comes a lot of work

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10 Tips for Canva

Full disclosure: Canva is my friend. This user-friendly graphic design app is similar to Photoshop or Affinity. I use it for Facebook, Twitter, TikTok, Instagram,

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