Tailored for authors who want to excel in the business side of writing, this section will provide valuable insights into managing strategic decisions, as well as the the financial and contractual aspects of your writing career.
Author Mariel Pomeroy's Approach to Trigger Warnings Author Mariel Pomeroy left a cautionary message for readers of her debut novel that is hard to miss. It’s printed on its own page in the front of the book just after the copyright. She also included it in the...
Expanding Your Income Streams as a Nonfiction Author You’ve no doubt heard the truism, “Don’t put all your eggs in one basket.” But if you’re a nonfiction author still selling on only one platform, your income eggs are tightly packed into one container. You can make money...
An ARC (Advance Reader or Review Copy) Team: A Valuable Tool for Indie Authors An ARC (Advance Reader or Review Copy) team is a valuable tool in an indie author’s arsenal. An engaged ARC team can help you build momentum with solid reviews on launch as well as help...
Understanding Press Releases When it comes to press releases, I’ve worked on both sides of the writing desk. I’ve stared at the same blank page that other authors—or editorial interns, in my case—have tried to craft into an interest-grabbing announcement, just like I’ve sorted through...
You’ve likely heard that building your email list is an important part of marketing your books. If you have a large list of raving, highly engaged fans who can’t wait to read your next book, then you have a great chance of selling lots of copies of your...
Loads of articles compare the pros and cons of images or plain text in email newsletters. Let’s cut to the chase: They both have their pros and cons. Chances are also good that no single article will sway you one way or the other if you’re fixed in...
