Beyond the Book: A Complete Guide to Author Merchandising
Expand Your Author Brand with Merchandise
Marketing41
In today's rapidly changing literary market, effective marketing is crucial. These articles aim to equip you with the tools to effectively promote your work and connect with your audience through branding, social media, and communication via email.
Check out the latest articles
7 Proven Ways Indie Authors Can Turn Book Awards into Sales & Credibility
Discover how strategic entry into indie-friendly book awards can elevate your author brand, boost visibility, and connect you with new readers. Learn which contests to choose, how to budget wisely, and how to market your wins for maximum impact.
The Table That Sells: Simple Booth Tweaks with Big Returns
Learn how to design an eye-catching booth, spark authentic conversations, and fine-tune your pitch to boost sales and build a loyal readership at in-person reader events.
Your Author Tagline Matters: 4 Steps to Clarify Your Brand and Connect with Readers
Plenty of authors use taglines for their books and series, summing up in just a few well-crafted words the key themes, tropes, and story elements that readers can expect to find among the pages. But The Author Wheel co-founder Megan Haskell suggests authors should take it a step further and...
An Essential Guide to Editorial Book Reviews for Indie Authors
Loading the Elevenlabs Text to Speech AudioNative Player... As an indie author, you’re constantly balancing your creative process with the demands of running your own marketing. Among the tools available to boost your book’s visibility, editorial reviews hold special significance, as they set the tone for your entire...