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Indie Author Magazine: On an individual level, direct publishing can equate to greater control over titles, greater royalties, and a closer relationship with readers. What will the trend of authors publishing direct mean for the industry as a whole?

Oriana Leckert: I think we’re in a thrilling moment of creative autonomy, where authors and content creators of all kinds are seizing control of every aspect of their work, from writing what they want, to building the audience they want, to producing, marketing, and distributing books in precisely the ways they want to do so. I believe this will continue the trend of fragmented creative spaces, where authors gather smaller but more passionate communities of readers around them, forging closer relationships with their audiences, often inviting these supporters to participate in shaping their creative output. Authors have more avenues than ever to bring their books into the world, which I believe can only enhance the quality, quantity, and variety of creative work all across the industry.



Chelle Honiker

Chelle Honiker

Chelle Honiker is an advocate for the empowerment of authorpreneurs, recognizing the importance of authors taking charge of both their craft and careers. In response to this need, she has founded a media and training company dedicated to supporting these creative professionals. As the co-founder and publisher of Indie Author Magazine, IndieAuthorTraining, Indie Author Tools, and Direct2Readers.com, Chelle’s team of more than 80 writers, editors, trainers, and support staff provides resources and insights that help authors navigate the complexities of self-publishing. Her role as the programming director for Author Nation, an annual conference in Las Vegas, further exemplifies her commitment to fostering a community where authors can grow and succeed. With a career spanning over two decades in executive operations and leadership, Chelle has honed her skills in managing complex projects and delivering impactful training programs. Her experience as a speaker and TEDx Organizer has taken her to many countries, where she has shared her insights with diverse audiences.

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