Laurel Decher

Laurel Decher

Laurel is a member of the Society for Children’s Book Writers and Illustrators (SCBWI), has various advanced degrees, and a tendency to smuggle vegetables into storylines.

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Blue Light Glasses Ineffective? Discover Proven Eye Care Tips

Studies Show You Don’t Need Fancy Eyewear to Protect Your Sight from Extended Screen Use Blue light-filtering glasses sound like the perfect solution to computer eye strain. Unfortunately, there’s no evidence to support their effectiveness. Systematic reviews of multiple studies, in 2017 and 2021, found no benefits to...

Beta vs. ARC Readers: Key Roles for Indie Authors

Understanding Beta Readers and ARC Readers in Publishing If you already swap chapters with author friends, you know what it’s like to have critique partners. But have you considered beta readers to deepen your storytelling or ARC (advanced reader copy) readers to create pre-release buzz about your amazing new...

Optimize Your Writing Process: Tips for Indie Authors

Four R’s to Find Your Essential Work . . . Instead of Rabbit Holes! You’ve heard people talk about creating a minimum viable product. How about a minimum viable process? Your time and energy are valuable—and limited—resources. How much work do you really need to create and market your...

Slow Down to Supercharge Your Indie Author Business

The Power of Slow in the Writing World The indie author life can easily swamp authors with opportunity. The writing life can turn into a weary slog that never seems to bring success any closer. What if there was another way to supercharge your career? Rest—Rest is the key...

International Book Marketing for Indie Authors

Introducing your translated book to readers can be an excellent form of virtual travel. Just think of all those new friends you can visit when the world opens back up. Travelers—especially writers—often collect surprising experiences and specific, colorful, and possibly useless details. When your book travels, you may...

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