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ALLi Exclusive14

The Alliance of Independent Authors shares their take on industry matters, giving IAM readers the benefit of their unique experience and perspective of the publishing world.

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Optimize Your Author Business with Diverse Book Formats

Beginner Authors: Get the Basics in Place Melissa Addey, ALLi Campaigns Manager What book formats should an author be creating? Doesn’t it just come down to print, e-books, and audio? Well, no; there are a lot of exciting variations to explore under the broad heading of “formats.” The Alliance...

Maximize Backlist Profits for Indie Authors

Melissa Addey, ALLi Campaigns Manager The term “backlist” is one self-publishing authors adopted from traditional publishers, though it's less relevant in the days of digital publishing than it was when only the frontlist—the newest books—got the most attention from readers. Today, we can promote any book,...

Master Market Trends: Succeed as an Indie Author

Melissa Addey, ALLi Campaigns Manager What is “writing to market”? The phrase is tossed around a lot in author circles, and especially in independent publishing. The concept involves creating content specifically tailored to what’s currently in demand for readers, maximizing the chances of commercial success by writing what readers...

Book Distribution Strategies for Indie Authors

“Distribution” may sound technical and far from the creativity of writing. But distribution simply comes down to how you can get a book from your hands into those of your readers as easily and widely as possible. The Alliance of Independent Authors’ (ALLi’s) guiding policy for the most effective...

Indie Authorpreneurs: Cultivating a Business Mindset

For successful authors, writing is not just an art. It is also a business. In fact, the Alliance of Independent Authors (ALLi) refers to its top tier members, who have access to special benefits, such as a literary agent, as “authorpreneurs” because they are authors but also entrepreneurs. It’s...

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