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ALLi Exclusive14

The Alliance of Independent Authors shares their take on industry matters, giving IAM readers the benefit of their unique experience and perspective of the publishing world.

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Indie Authors: Develop a Profitable Money Mindset

There is a common belief that artists, including authors, make very little money. To explore that assumption, in 2023, the Alliance of Independent Authors (ALLi) commissioned the world’s first Indie Author Income Survey, focused specifically on self-published authors. We found that indie authors earn more than those who are...

Crafting Compelling Book Blurbs for Increased Sales

Writing a compelling book sales description—also known as a blurb—is a critical skill for any author, and one that taps into a different set of writing skills than those used to create the book itself. A well-crafted blurb can significantly impact a book’s sales since it, along...

Boost Your Author Brand with Organic Traffic Strategies

Matty Dalrymple, ALLi Campaigns Manager We’re probably all familiar with paid advertising meant to drive readers to a website or other platforms, called “traffic.” But before investing in ads, authors should optimize for unpaid, organic traffic. For most authors, organic traffic is generated in three ways: 1. organic search:...

When Should Indie Authors Consider Global Translations

Matty Dalrymple, ALLi Campaigns Manager As the book market becomes ever more global, the idea of offering translations of their work intrigues many authors. Ethan Ellenberg, a New York-based literary agent who works with a number of the Alliance of Independent Authors’s (ALLi’s) top authors—those who are...

Maximize Indie Author Success with Market Research

Melissa Addey, ALLi Campaigns Manager Should authors “write to market”? It’s a question we’ve answered before, but this month, we’re looking at a more practical question: if you want to understand what’s going on in the market in which you are doing business, how do you...

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