Susan specializes in entrepreneurial mindsets, she has written several non-fiction business books, and now writes novels under a top secret pen name.
You can learn a lot about improving your next launch by studying the previous one. Columnist Susan Odev details how a publishing postmortem can give authors a clearer look at what parts of their process worked and what to change for book 2.
Your book is out in the world. It’s time to start the next story—but that may be easier said than done. Columnist Susan Odev offers tips for finding your writing rhythm again with book 2.
Paid advertising can launch an author’s career to new heights, but successful strategies can take years to master. Columnist Susan Odev explores what authors should consider before they start.
The work to publish your book is done. Now the work to market it begins. Columnist Susan Odev explores the options authors have for finding readers and how to ensure your strategy is sustainable.
Your book is finished, and you’re ready to publish … or are you? Learn the marketing tips and strategies every author should consider before release day to give their book the best chance of success.
Readers may judge your book by its cover, but what’s inside matters just as much. Columnist Susan Odev explores the basics of book formatting, the platforms you can use, and the pitfalls to avoid.
