Lasairiona McMaster

Lasairiona McMaster

Lasairiona McMaster, a Politics and Media Studies graduate, left Ireland for Texas. After blogging abroad, she returned to N. Ireland and published her first book in 2019.

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Monetary Goals for Indie Authors' Success

Lasairiona McMaster Indie authors face numerous challenges: the ever-changing landscape of social media platforms, suppressed visibility, the constant battle to get your books in front of readers’ faces, marketing woes, and more. How can you tell whether you’re making any progress in your career? When it comes to the...

TikTok Success for Indie Authors: 10 Essential Tips

TikTok is a social media app that allows users to create short videos (fifteen or sixty seconds, with three-minute videos being beta tested). You can also add filters, background music, stickers, and captions to videos, and create split-screen videos with other creators. 1. What’s in a name? A username...

Crafting Conflict and Character: Indie Author Strategies

Many authors begin their outlining process by developing entire character profiles as well as the basic idea of what will happen in the book. They feel they at least need to know where they’re going to take their reader, what the reader is going to expect of the story,...

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