Why Are Retailers Owning Your Readers?

Relying on retailers like Amazon for your sales? That’s like building your author career on someone else’s lawn—and hoping they don’t change the locks. But here’s the truth: owning your reader relationship means keeping more profits, control, and freedom to grow your author business without being at the mercy of algorithm changes or sudden policy shifts. This week’s focus? Three powerhouse reads that walk you through what direct sales look like, why they matter, and how to start without a tech headache. Think of it as staking your claim in the wild west of publishing. Ready to build your own reader base? Let’s get to it. Give these articles a good look, then take your sales back where they belong—with you.