Chelle here 👋
You might know me as the publisher of Indie Author Magazine—where I spend a lot of time elbow-deep in content and coffee—but this email isn’t about that.
This is about a side project that snuck up on me.
It started as me documenting the way I was automating the back end of IAM.
Zapier here. A Make.com scenario there. A few Airtable bases, and suddenly…
I had an entire system—and apparently, a newsletter on Substack.
It’s called Author Automations, and over 1,000 savvy authors are already subscribed.
Each week, I send:
- 🛠️ Practical no-code workflows using tools like Zapier, Make.com, Notion, and Airtable
- 💡 Tips to simplify your launches, newsletters, ARC teams, and social media (read: fewer tabs open)
- 📺 Live trainings and walkthroughs—because watching someone do it is half the battle
- 🤖 Automation recipes that feel like hiring a tech VA, minus the payroll
Plus: We get nerdy with AI for marketing and production, tools like n8n, SEO hacks, and website tricks to help your stories actually get discovered.
It's where tech meets storytelling—and makes your author life way less “ugh.”
And it’s not boring or too technical. Promise.
👉 Click here to check it out and subscribe
Let’s make the backend of your business as brilliant as your books.
—Chelle