Steve Higgs, a retired British Army Captain, crafts mystery novels and crime thrillers. He lives in southeast England with his two sausage dogs and a hundred book ideas waiting to be written.
The Art of Successful Ads Steve Higgs For some, Facebook advertising can be a hole into which they pour money with little or no return. For others, and I’m one of them, it is the source of a fortune. You have to invest your money to find the things...
Facebook’s advertising platform is, I would argue, the easiest ads platform to learn and the easiest to scale. You can spend a small amount of money and start selling books on the same day. If you get it right. Alternatively, you can hand your money over to Facebook in...
It is better to focus on selling the books you have written than it is to write the next book. How’s that for a controversial statement? Obviously, if you have only one or two books under your belt, it probably won’t hold true. However, for those working on...
