Laurel Decher

Laurel Decher

Laurel is a member of the Society for Children’s Book Writers and Illustrators (SCBWI), has various advanced degrees, and a tendency to smuggle vegetables into storylines.

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Financial Strategies for Indie Authors

Your X-Wing’s Dashboard To prevent crash landings, get familiar with your X-wing's dashboard—your money decision tools—before launch. Just like Luke Skywalker, you have a speedometer, a gas gauge, and an oil pressure gauge. “Your net income statement is like the speedometer … to let you know...

Book Cave Marketing Strategies for Indie Authors

Six Marketing Features that Make the Marketing Service Worth Exploring As an indie publisher, you have likely built up a hoard of shiny, eye-catching ideas about how to get the word out about your books over the course of your author journey. Unfortunately, the sheer number of opportunities may be...

Indie Author Success at Book Fairs

A Different Way for Indie Authors to Approach Publisher Events Although many international book fairs, such as Bologna, London, or Frankfurt book fairs, have introduced author tracks or highlighted best-selling authors for prestigious readings in recent years, the primary players at these fairs are, and have been from the beginning,...

Olympic Marketing Strategies for Children's Book Authors

Marketing Lessons Children’s Book Authors Can Learn from the 2024 Olympic Games Laurel Decher France is making its final preparations for the Olympic Games next month. Stadiums have been erected around famous sites in Paris, including the Eiffel Tower and the Palace of Versailles, so that historic shots of...

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