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Series: Issue #16 - August 2022

Advertising
Natalie Hobbs

Advertising as an Indie Author: Where to Start

You’ve written your first book, revised and edited it, and finally hit that “Publish” button. You’re over the moon that you’ve gotten your first piece out there but confused about why you’re not getting the feedback you thought you would.

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Advertising
Angela Archer

How to Hook Readers with Better Ad Copy

How many ads do we see a day? The answer is hard to calculate, but according to Forbes Magazine (https://forbes.com), studies suggest we see anywhere between four thousand and ten thousand ads per day. That’s not far-fetched. Back in 2015,

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Events
Bradley Charbonneau

20Books Madrid 2022 in Review

Breaking Bread (and Churros) across Europe: 20Books Madrid in Review There is no substitute for in-person events. “You’ll learn a few things from the books, you’ll get quite a bit from the professors, but where the real knowledge and experience

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Editor’s Letter: Please Allow Me to Introduce Myself

As indie authors, we are constantly introducing ourselves: to other writers, to editors, to cover designers, and especially—ideally—to new readers. For a profession that can sometimes feel a bit lonely, we’re rarely going it alone, which makes our first impressions

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Events
Bradley Charbonneau

Bonus Conference Wrap-Up: 20Books Holland

The Pirates Have Landed In between the 20Books Madrid and the SPF Live London conferences, there was a quieter, smaller, yet possibly more disruptive conference: 20Books Holland.  The Netherlands is several years behind the United States in the indie publishing

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From the Industry
Craig Martelle

Martelle’s Motivation: First Things First

It All Comes Back to Book Number One Everyone buys the first book in a series. When you run promotions, they’ll be for the first in the series. When readers ask you where to start, it’ll be with the first

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Podcasts
Indie Author Tools

Pin To Top

https://podcasts.apple.com/us/podcast/pin-to-top/id1454163881Looking for Facebook marketing basics, strategies, or tactics? Check out the weekly Pin To Top, hosted by social media marketing strategist Ann Kristine Peñaredondo. “Growing your business doesn’t have to be overwhelming,” she says. “I can help you be on

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10 Tips
Merri Maywether

10 Tips for Canva

Full disclosure: Canva is my friend. This user-friendly graphic design app is similar to Photoshop or Affinity. I use it for Facebook, Twitter, TikTok, Instagram, Pinterest, YouTube, and my newsletter. A free account with the site can be great for

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Podcasts
Indie Author Tools

PPC Den: Amazon PPC Advertising Mastery

https://podcasts.apple.com/us/podcast/ppc-den-amazon-ppc-advertising-mastery/id1439688182 The world’s first Amazon advertising podcast – hosted by Ad Badger. Here we discuss the ins and outs of Amazon PPC, including tips and tricks to help optimize your ad campaigns. Whether you’re a die-hard [pay-per-click] fanatic or an

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Podcasts
Indie Author Tools

Next Level Facebook Ads Podcast

http://fbadspodcast.com/This show appeals to veteran Facebook advertisers as well as beginners with its mix of content. The weekly show, hosted by Phil Graham, drops on Tuesdays with the latest tips “to help you stand out from the noise and leverage

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Keep going inscription on colorful background
From the Publisher
Chelle Honiker

If You’re Going Through Hell Keep Going

There’s an old saying that goes, “If you’re going through Hell—keep going. That’s no place to stop.” The same can be said about first drafts, editing, and most of the business tasks associated with being a self-published author. Many of

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Dear Indie Annie
Indie Annie

Indie Annie: Builder in Batajnica

I want to write a Fantasy series, and I love Tolkien’s world-building with various cultures, geographies, and even languages. But I feel like I’m getting completely bogged down in world-building and wonder if I’m making parts of my world that

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